Multi-brand customer operations
Rhina led customer operations for Instant Pot campaigns and franchise order logistics. Her responsibilities included sales and customer service, as well as recruitment, training and executive operations.
Director of Operations & Deal Origination
Chief of Staff to the CEO
Rhina leads operations and deal origination at Lotus, overseeing seller research and the work that follows each introduction. Her background includes vice-president-level responsibility for customer operations across international brands.
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Lotus PartnersLeadership
Track record
Rhina oversees the day-to-day work of deal origination, including seller research and follow-up. She manages the systems and records that keep the partners informed as each opportunity progresses.
Background
Rhina Esteban leads operations and deal origination at Lotus. She oversees the workflows that connect seller research and outreach to the partners handling each opportunity, with responsibility for CRM records and follow-up.
Her earlier work included vice-president-level leadership of customer operations for international consumer and franchise brands. She managed customer service and order logistics, with responsibilities extending to sales, technical support and executive operations. She also oversaw recruitment and training and managed vendors. In an earlier account-management role, she maintained an enterprise database containing more than 10,000 client accounts.
Rhina has designed business systems and CRM workflows for operators in real estate, contracting, telecommunications, technology and home services. She holds a BS in Information Technology from AIE Colleges.
Expertise
Experience in practice
Rhina led customer operations for Instant Pot campaigns and franchise order logistics. Her responsibilities included sales and customer service, as well as recruitment, training and executive operations.
In an earlier account-management role, she maintained a database of more than 10,000 client accounts and the workflows supporting their campaigns.
Rhina oversees deal origination and the coordination of research, outreach and follow-up for the off-market acquisition search.
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